Last updated: June 10, 2019
We collect several types of information from and about users of our Services.
You may provide us with biological sample(s), using our MARIGEN DNA Kit, to allow us to generate Genetic Information for you. In connection with our Services, MARIGEN collects, processes and stores this Genetic Information, including your MARIGEN Insights.
As you interact with our Services online (including the Site and MARIGEN Platform), we may use automatic data collection technologies to collect certain information about your equipment, browsing actions and usage patterns. This data may include details like these:
The information we collect helps us to improve our Services. It also helps us to deliver better and more personalized features to you by enabling us to recognize you when you return to our Services, by storing information about your preferences and customizing our Services according to your individual interests, and by administering a survey or other feature of our website. It also helps us to provide targeted advertising, estimate our audience size and usage patterns, and monitor the success of our marketing activities.
If you have purchased a product as a gift for someone else, your gift recipient must create their own account. MARIGEN will not share any personal information of the gift recipient with you.
Our Services are not intended for anyone under 18 years of age. We do not knowingly collect personal information from or on behalf of someone under 18. If you are under 18, do not register on our website or provide any information about yourself to us. If we learn we have collected or received personal information from or on behalf of someone under 18, we will make commercially reasonable efforts to remove the information and/or user account and not make future use of that information to contact a minor. If you believe we might have any information from or about someone under 18, please contact us.
We primarily use your information to present and provide our Services to you. This includes the following:
To improve our Services or to develop new products and services, we may use your information as follows:
With your consent, as described in our Platform Consent, we do the following:
In the following two subsections, we describe how we use your Genetic Information and Self-Reported Information in particular:
Your Genetic Information may be combined with that of other users as “Aggregated Genetic Information.” Aggregated Genetic Information does not include any data that would reasonably permit someone to identify you individually. MARIGEN may use Aggregated Genetic Information for its internal business purposes, such as to improve our products, data quality and laboratory processes. Aggregated Genetic Information may also be used for our promotional purposes. This could include describing users of our Services in general terms (e.g., “50% of our users are female” or “on average our users have 2% Neanderthal DNA”).
Many traits are also influenced by non-genetic factors, as discussed in our Terms and Platform Consent. Your Self-Reported Information may be combined with your Genetic Information to improve interpretations of your Genetic Information, including MARIGEN Insights. Some DNA Products may require this information for purposes of interpreting your Genetic Information, but it is up to you whether to purchase these DNA Products and provide this information. If you do not provide this information, you may not be able to purchase certain DNA Products. If you provide Self-Reported Information to MARIGEN, we may share this information with certain Partners with your permission to facilitate their DNA Products and related services.
With your consent (via our future Research Consent), we may also use your Genetic Information and Self-Reported Information for MARIGEN’s research, called the MARIGEN DNA Discovery Project, as described in our future Research Consent. Upon registering your MARIGEN DNA Kit, or in your MARIGEN account settings, you can choose to participate in the MARIGEN DNA Discovery Project by providing your future Research Consent. If you no longer wish to participate in the MARIGEN DNA Discovery Project, you may withdraw your consent at any time by changing your account settings. Withdrawing your consent will not remove your information from ongoing or completed research studies. However, studies that start more than 30 days after you withdraw your consent will not have access to your Genetic Information and Self-Reported Information.
We do not share your Genetic Information or Self-Reported Information with third parties without your consent. However, we may inform you of third party research opportunities for which you may be eligible, or invite you to participate in MARIGEN’s research apart from the MARIGEN DNA Discovery Project, based on your Genetic Information or Self-Reported Information.
All research opportunities will be completely voluntary. All of MARIGEN’s research will be subject to review by a qualified Institutional Review Board (IRB). Whether you take part in any research efforts will not impact your experience with DNA Products you have purchased or your ability to purchase any DNA Products going forward.
We will share your Genetic Information and relevant Account Information and Self-Reported Information with our Partners only after you have authorized us to do so as part of purchasing a DNA Product on the MARIGEN Platform. We will share the Genetic Information needed for the Partner to offer you their DNA Product(s) and improve them over time. When you purchase a DNA Product that includes a companion kit, we will share the needed Account Information with the Partner so that the Partner can fulfill your order. We enter into a written agreement with each Partner that requires the Partner to do the following:
We may disclose Account Information, Self-Reported Information and information about your usage of our Services other than your Genetic Information only in the following circumstances:
We may also disclose your personal information, including your Genetic Information:
We may publicly share descriptive statistics about Aggregated Genetic Information, de-identified and aggregated Self-Reported Information, and usage of our Services.
In case of your death or incapacitation, we may provide access to your MARIGEN Account, including your MARIGEN Insights, to your verified executor or legally authorized representative. If you are seeking such access, you may contact MARIGEN Customer Care.
Other than as described above, we will never provide your information to anyone for any purpose under any circumstances.
We strive to provide you with choices about the information you provide to us. We have the following mechanisms to give you the following controls over your information:
We work with advertising service providers that collect non-personally identifying information from you when you visit the Site and other websites, in order to show ads for our Services that we think may be of interest to you after you visit our Services. If you do not wish to receive our personalized ads, you can visit the opt-out pages of the Network Advertising Initiative (https://www.networkadvertising.org) or the Digital Advertising Alliance (http://www.aboutads.info) to learn about how to opt out of receiving personalized ads from their member companies.
MARIGEN works with Google Analytics to better understand our audience and users, to improve our marketing campaigns, and to enhance our services. You can learn more about Google Analytics’ privacy choices or out out at any time.
MARIGEN may use your Account Information (e.g. your email address and your transaction history) to promote our Services or those of our Partners. If you do not wish to have your Account Information used by MARIGEN to promote our Services or those of our Partners to you, you can opt out of receiving marketing communications by changing your account settings. You may not be able to opt out of receiving certain Service-related emails, such as communications about orders, billing, account creation, registration and policy updates. If we have sent you a promotional email or other informational email not related to your order or account, the email will have an “unsubscribe” feature that will allow you to opt-out of receiving future email distributions. MARIGEN will not use your Genetic Information to promote our Services or those of our Partners.
From time to time, MARIGEN may offer you the opportunity to receive MARIGEN Insights, prior to or separate from your purchase of any DNA Products. MARIGEN interprets your Genetic Information to produce MARIGEN Insights when you request to receive them. If you do not wish to have MARIGEN Insights produced for you, do not request to receive them. You do not need to receive your MARIGEN Insights in order to use other parts of the MARIGEN Platform.
You may contact MARIGEN to request access to, correct or remove any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. Information that has already been de-identified and/or aggregated (including Aggregated Genetic Information) may not be retrievable or traced back for correction or removal from any database.
You may also close your MARIGEN Account through your Account Settings. If you close your MARIGEN Account, you will no longer have access through the Site or Services to your Genetic Information. Closing your account will not remove your information from ongoing or completed research studies. However, studies that start more than 30 days after you close your account will not have access to your information. After closure of your account you will not be able to purchase any DNA Products from the MARIGEN Platform without creating a new account and providing a new saliva sample.
After you close your MARIGEN Account, we retain some Account Information in your account related to your purchase history. This enables us to provide you ongoing support regarding your prior purchases, and is also necessary for accounting, audit and compliance purposes. We may also retain backup copies and archival files of your information to satisfy our state and federal legal obligations or regulatory requirements, including those set by the Clinical Laboratory Improvement Amendments (CLIA). However, we will not share your information with any Partner or third party, except for information that has already been shared with your consent.
You allow MARIGEN to perform Genomic Sequencing on the saliva sample(s) you submit. If any of your saliva sample(s) or extracted DNA is left over after sequencing is completed, we will not store it for future tests and reports. We may store it for quality control and optimization in our lab, including occasionally updating your Genetic Information to reflect quality improvements and advances in our Genomic Sequencing. This may mean that we store your DNA indefinitely. However, you can request that we destroy your stored saliva sample(s) and DNA by contacting MARIGEN.
We limit access to your information to MARIGEN’s employees and contractors who we believe need access to it to provide Services to you or to do their jobs. In addition, we put in place industry standard physical, technical, and procedural safeguards designed to secure your Account Information, Self-Reported Information, Genetic Information and any other personal information from accidental loss and from unauthorized access, use, alteration and disclosure.